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Detalhes do Produto
- Editora: Little, Brown
- Categorias:
- Ano: 2015
- ISBN: 9780349113463
- Número de páginas: 288
- Capa: Brochado
Sinopse
In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.